WORLD INDUSTRY LEADERS

" Whatever you do for the poor and needy will be insignificant, but it is very important that you do it.”-  Mahatma Gandhi, Indian nationalist and civil rights leader She means different  things to different people.. humanitarian, style merchant, entrepreneurs, Global brand ambassador and influencer Junda Morris  For starters, she  is the foremost   PAN AFRICAN lady from Liberia whose  mission and vision is to connect Africa through the medium of Fashion, Art and Music. Her  brand  Runway International Shows franchise RUNWAY SIERRA LEONE  INTERNATIONAL has been making waves for years now . Also her  event had been on for 6 years now with Brand name Runway Liberia International Only recently she granted an interview in New York City and she described Sierra Leone  as the hottest and trendiest Fashion destination in Africa. She often speaks for  the West African Nation and posited that Africa and the rest of the world m...

Red Star Celebrate New CEO in grandeur style Red Star Express, Nigeria’s leading logistics company recently held a special event to honor the outgoing CEO, Dr Sola Obabori and usher in the new MD, Auwalu Badamasi Babaura, and new Executive Director Sales & Marketing, Mr. Charles Uche Ejekam.  The change of baton at Red Star Express is a classic example of excellent succession planning in action. Other Nigerian companies should emulate the Red Star example.  Red Star Express, the first-ever indigenous courier company to be listed on the Nigerian Stock Exchange, now serves over 1,500 communities within Nigeria and more than 220 countries and territories around the world, Photo of the dinner event shows: L-R: Executive Director Sales & Marketing, Mr. Charles Uche Ejekam, Managing Director/Chief Executive Officer, Mr. Auwalu Badamasi Babaura, Mrs. Obabori, Outgoing Group Managing Director/Chief Executive Officer, Dr. Olusola Peter Obabori, and Outgoing Executive Director S...

 She means different things to different people and her humanitarian deeds is well noted globally Rev Dr ( Bishop - Elect ) Julia Fortune the Nigerian Born African American who is celebrating her historic landmark birthday today has declared it a moment of praises to her maker God who delivered her few years ago from the deadly pandemic called Cancer . She tells World Industry Leaders Magazine her victory over cancer  " It is victory from God  when my high speed, high stressed life led me straight down the path of a cancer diagnosis.  Looking back I'm really not surprised, I was working too many hours, commuting in traffic, I was out of shape, eating and drinking all the wrong stuff.  Then I was slapped with two devastating words...Breast cancer - two of the most feared words any woman wants to hear, and here I was at the height of my career being given life altering news, if not what some called a flat out death sentence, but to me it’s not!!.  "My doctor...

YOUNG Nigerian born entrepreneur Oluwakemi Famous Akinsola who is also known  as  KemiFamous has spoken glowingly about  what inspired her to set up her unique tourism organisation called Famous Travels and Tours  which is dedicated to help as many Nigerians and non-Nigerians connect to and experience the African heritage and historic places in Africa at large. Speaking in staunch defence of world famous Helen Keller quote which stated that "Life is either a daring adventure, or nothing at all” KemiFamous opined that many are yet to know the benefits of educational tourism or travelling  to learn and unravel the uniqueness that is the African Heritage. The young professionally trained Bespoke journalist. Event Compere/Moderator. Presenter  and the CEO of Famous Travels and Tours was speaking to World Industry Leaders ( W.I.L) magazine about her personal impression of the low level and near stagnant state of the Nigeria's tourism world We wanted to know...

" To be great is to be misunderstood" - Benjamin Franklin ,One time USA President Presidential spokesman, Femi Adesina, became a household name at the then Weekend Concord long before 2002 when he was invited to be part of the formidable team that formed The Sun Newspapers, of which he was pioneer editor. He rose to become the Managing Director/Editor-in-Chief of the company as well as President, Nigeria Guild of Editors (NGE). In 2015, he was appointed by President Muhammadu Buhari as his Special Adviser on Media and Publicity. In a chat with Chioma Okezie-Okeh of Saturday Sun, he shares his experience as the presidential spokesman in the last seven years. How was life like before the presidential appointment? I was just a typical Nigerian journalist. I had been in journalism since I left school. I graduated in 1986 and entered journalism immediately and I was there till 2015 when I went to work for government. Right from secondary school, my teachers had always said, you wi...

 Rare Accolades  " Do you see a man skilled in his trade? He will serve kings; not ordinary mortals' This eternal quote by King Solomon best suits the Young Africa's legendary designer living in USA in person of Imo State born Dhabri-Khenchy Only last week he was publicly giving a loud ovation by the good people of East Orange council in New Jersey USA Led by Christopher Awe( Council chairman 2nd ward ) and Sir Ted Green, the City's Mayor,the Americans thanked the Nigerian Born Legendary Designer For supporting the city via donations of several hundreds of African inspired face mask and other accessories to help in the fight against the deadly pandemic called Covid-19 Says Mayor Green " We are proud of your good intentions to help fight covid-19, we love the mask you produced and presented with touch of africa and pray for your success and global growth" On his part , Dhabri-Khenchy posited that ' I feel so honoured by this reception of gratitude, East Or...

*How to get consumers to fall in love with your brand Consumers are clear-minded and logical when making their buying decisions. Consumers are fickle-minded and unpredictable. Both statements are correct. That’s why marketers, PR agencies, advertisers, and business owners are increasingly using Neuromarketing and marketing psychology to make consumers fall and stay in love with their brands. Put differently: if you know how and why people think and act the way they do, you can improve your marketing and PR. Here are 21 important marketing psychological principles that can supercharge your marketing and influence consumers to fall in love with your products or services. Action paralysis principle People commonly second guess their own behavior, especially if they’re not sure how their decision will impact them or people close to them. This is called the action paralysis principle. If you’re trying to trigger someone into action, clearly emphasize that their action will make a difference...