Why Young Energetic Performer, Tiwa Savage Is In Very Joyful Mood Today
" Tiwa Savage is indeed a huge role model to our women and youths of today; hardworking, dedicated to her calling and very professional, it is not a surprise that big brands finds her appealing to be their Ambassador "- Brand / reputation Advisor, Chief Mike Cerutti Osagie
#Special BrandFocus: Tiwa + Twisco.
Said to be worth over $5million about two years ago, it is only natural for her bank account and net worth to keep swelling
Indeed, Tiwatope Savage aka TIWA who was born on the 5th of February 1980 in Isale Eko, Lagos state is indeed a brand favoured by God to shine and blossom globally
The music superstar who is a graduate of Accounting from the University of Kent and is also a graduate of Berklee College of Music where she obtained a degree in music is in a very happy mood today , a source close to her informed Cerutti Media Group late last nights
Only last week, Tiwa Savage, and her son, Jamil, secured a new ambassadorial role with Twisco.
Savage and Jamil were unveiled as the new and first brand ambassador of the chocolate drink powder from Promasidor Nigeria.
Tiwa Savage and Jamil were unveiled to signpost the brand building objective and essence of the new product offering from the dairy company.
Reacting to her new role, a close aide of Savage told us
" Its not about the money ; but the opportunity to model a brand with her beloved son in one go is reason for her big joy"
For sure the Twisco brand will benefit a lot from Tiwa's magic considering her cult-like following on and off social media.
“For kids, the packaging is very attractive, and I’m glad that Twisco is nutritious and affordable for consumers across all social strata. I particularly like the brand because it meets my expectations. My son, Jamil, genuinely likes Twisco, too. I think selling something that one truly believes in is a stronger way of marketing,” the ‘Koroba’ singer said of her new deal
Speaking on the choice of Savage as an ambassador for Twisco, the Managing Director, Promasidor Nigeria, Anders Einarsson, said: “Tiwa Savage is a great Nigerian, multi-award-winning singer and songwriter known worldwide.
“She is a multi-talented Nigerian whose brand equity rating remains remarkably inspiring and admirable. In addition, she is a mum of a fun-loving and energetic boy named Jamil, and supports her son in achieving his dream which is what Twisco stands for.”
About Brand Twisco
The Promasidor Twisco product range is a powdered chocolate drink available in five different chocolate-based flavours.
Available in economical resealable jars, Twisco uses the highest-grade cocoa powder sourced from West Africa to make a strong powdered drink that can be mixed with hot or cold milk. Our Algerian range also includes tasty madeleines and choco-hazelnut spread.
BRINGS TASTE TO YOUR LIFE
The delicious Twisco powdered drink is available in five chocolate-based flavours which include original chocolate, choco-caramel, choco-moka, choco-banana and choco-strawberry.
Containing 37kj per 250ml serving, Twisco flavoured drink gives a gentle energy boost while also offering value for money.
Their Twisco products are competitively priced and are available in various packaging sizes to meet any need. Sizes include a 300g jar with resealable cap, an economical 300g refill pouch as well as a convenient 600g economy pouch. With an 18-month shelf life as well as strong merchandising, sales and distribution support from Promasidor, Twisco offers attractive profit margins to wholesalers and distributors.
© Cerutti Group's
( Special Brand Focus report)
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